PMI: Delivering a smoke-free future

investor-relations

• Why invest in PMI?

  Philip Morris International is leading a transformation in the tobacco industry to create a smoke-free future, and ultimately replace cigarettes with smoke-free products to the benefit of adults who would otherwise continue to smoke, as well as to society, the company, and its shareholders. PMI is building its future on a new category of smoke-free products that, while not risk-free, are a much better choice than continuing to smoke. Through multidisciplinary capabilities in product development, state-of-the-art facilities and scientific substantiation, PMI aims to ensure that its products meet adult consumer preferences and rigorous regulatory requirements.

• Global market profile

  We are engaged in the manufacture and sale of cigarettes and smoke-free products in more than 180 markets around the world.
  
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• Our smoke-free portfolio

  Our leading smoke-free product, IQOS, is typically marketed with consumables under the brand names TEREA, HEETS, and others.
  
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• Building leading brands

  Our brand portfolio is led by Marlboro, the world’s best-selling international cigarette. Based on the strength of our brand portfolio, we enjoy robust pricing power.
  
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• Leading-edge research and development

  One of our key strategic priorities is to develop, assess, and commercialize a portfolio of innovative tobacco and other nicotine-containing products. We draw on the expertise of a team of world-class scientists from a broad spectrum of disciplines to help us reach our ultimate goal of replacing cigarettes with less harmful alternatives.
  
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• Delivering a smoke-free future, sustainably

  Our progress

  Our approach to sustainability

  Integrated Report 2023